Comments on: Google Personalized Search Results http://www.dan-london.com/2010/google-personalized-search-results/ Fri, 23 Jul 2010 14:51:30 -0600 hourly 1 http://wordpress.org/?v=3.0 By: Anthony Policastro http://www.dan-london.com/2010/google-personalized-search-results/comment-page-1/#comment-499 Anthony Policastro Fri, 22 Jan 2010 00:51:03 +0000 http://www.dan-london.com/?p=283#comment-499 Hi Dan, Great article. I read something similar just the other day in Website magazine. I agree I would not want to be directed to the same sites over and over. I would want new sites. Thanks for sharing. Hi Dan,
Great article. I read something similar just the other day in Website magazine. I agree I would not want to be directed to the same sites over and over. I would want new sites.

Thanks for sharing.

]]> By: Dan http://www.dan-london.com/2010/google-personalized-search-results/comment-page-1/#comment-496 Dan Thu, 21 Jan 2010 14:47:08 +0000 http://www.dan-london.com/?p=283#comment-496 Thanks for the comments! Thanks for the comments!

]]> By: Garrett http://www.dan-london.com/2010/google-personalized-search-results/comment-page-1/#comment-495 Garrett Thu, 21 Jan 2010 14:45:09 +0000 http://www.dan-london.com/?p=283#comment-495 Interesting thoughts Phil and JP! Dan, thanks for getting the conversation going... it's going to be increasingly important for demonstrating the value of SEO in the personal/localized era! For more "neutral" results I use a proxy for searching Google: http://www.scroogle.org/cgi-bin/scraper.htm I'm not sure what datacenter they're hitting there though... >> I'd love to find a tool that enables you to pick a location and then see the approximate google results based on a zipcode or address or something. ie: 1) add zipcode 2) add keyword 3) search and see what results look like in that area. >> One way Ben and I have been developing an overall presence metric is through a url and hostname's occurrence frequency in the SERPs. We use it for link building, but it's useful for broad-stroke impressions of a keyword space: http://searchengineland.com/the-link-builders-guide-to-analyzing-serp-dominators-for-link-opportunities-21076 Interesting thoughts Phil and JP! Dan, thanks for getting the conversation going… it’s going to be increasingly important for demonstrating the value of SEO in the personal/localized era!

For more “neutral” results I use a proxy for searching Google:
http://www.scroogle.org/cgi-bin/scraper.htm

I’m not sure what datacenter they’re hitting there though…

>> I’d love to find a tool that enables you to pick a location and then see the approximate google results based on a zipcode or address or something.

ie:
1) add zipcode
2) add keyword
3) search and see what results look like in that area.

>> One way Ben and I have been developing an overall presence metric is through a url and hostname’s occurrence frequency in the SERPs. We use it for link building, but it’s useful for broad-stroke impressions of a keyword space:
http://searchengineland.com/the-link-builders-guide-to-analyzing-serp-dominators-for-link-opportunities-21076

]]> By: JP Sherman http://www.dan-london.com/2010/google-personalized-search-results/comment-page-1/#comment-494 JP Sherman Thu, 21 Jan 2010 14:32:29 +0000 http://www.dan-london.com/?p=283#comment-494 I've been noticing that a lot too. Just the other day when I was discussing ranking a recent ranking report to a client, the position of one of his secondary keywords was tracked at #16, when he searched for that result, it came up as #21. I explained to him about "logging in to his account", "data centers" and personalized results, but in the end, he was more concerned about where he was ranking. I think there are two perceptions that need to be communicated by SEO types. 1: The SERPs are not static, not anywhere, not any time. They change and they change frequently. I've seen first page results drop to 2nd page results overnight. I think that we need to do a better job communicating to people that this is the case with Google... the point is not sticking your keyword to the wall for all eternity, but having the relevance and authority on the site and on the pages that put your site there more often than not... then again, I dont know if this is the easy way out or not. 2: Based on some of the conversations you and I have had in the past, as well as subsequent conversations, I think position should become less of a factor in SEO. Position is great, but it's ephemeral and temporary. What should become more important is the presence of keywords. This way, when one drops, because you have a strong presence, other keywords can make up the slack. With this, the emphasis is on user and keyword focused strategies and not just optimization alone. I’ve been noticing that a lot too. Just the other day when I was discussing ranking a recent ranking report to a client, the position of one of his secondary keywords was tracked at #16, when he searched for that result, it came up as #21.

I explained to him about “logging in to his account”, “data centers” and personalized results, but in the end, he was more concerned about where he was ranking. I think there are two perceptions that need to be communicated by SEO types.

1: The SERPs are not static, not anywhere, not any time. They change and they change frequently. I’ve seen first page results drop to 2nd page results overnight. I think that we need to do a better job communicating to people that this is the case with Google… the point is not sticking your keyword to the wall for all eternity, but having the relevance and authority on the site and on the pages that put your site there more often than not… then again, I dont know if this is the easy way out or not.

2: Based on some of the conversations you and I have had in the past, as well as subsequent conversations, I think position should become less of a factor in SEO. Position is great, but it’s ephemeral and temporary. What should become more important is the presence of keywords. This way, when one drops, because you have a strong presence, other keywords can make up the slack.

With this, the emphasis is on user and keyword focused strategies and not just optimization alone.

]]> By: Phil Buckley http://www.dan-london.com/2010/google-personalized-search-results/comment-page-1/#comment-492 Phil Buckley Thu, 21 Jan 2010 02:16:36 +0000 http://www.dan-london.com/?p=283#comment-492 Dan, stop trying to think for yourself, Google will take care of that for you! I hadn't heard of the hive mentality, but I guess where an office pushed through a single IP there's a real chance of that happening. I'll be interested to see the data on that as time goes by Dan, stop trying to think for yourself, Google will take care of that for you!

I hadn’t heard of the hive mentality, but I guess where an office pushed through a single IP there’s a real chance of that happening.

I’ll be interested to see the data on that as time goes by

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